When Is the Next Amazon Prime Day 2026? - Buyer and Seller Tips

13 September 2024 | Editor's Pick | Most Popular | Business | Online Shopping

Author: Parcel2Go.com

If you’re an Amazon seller or an avid shopper, we’ve got great news that the next Amazon Prime day 2024 is just around the corner!

When was Amazon Prime Day 2026?

Amazon hasn’t officially announced the exact dates for Prime Day 2026 yet. Prime Day usually takes place in mid-July each year, so most estimates point to sometime in early to mid-July 2026, likely around July 7–10, based on past patterns.

The official dates are typically confirmed by Amazon about a month before the event, so look out for an announcement!

Amazon Prime Day is an exclusive event with deals only available to Amazon Prime members. Just like in previous Amazon Prime Day sales, offers typically start at midnight and new deals drop throughout the event period.

How often are Amazon Prime Days?

Amazon Prime Day used to take place just once a year in the summer - usually in July. But over the last couple of years, there’s been a second Prime Day sale in the autumn.

As we already know there will be another Prime Day this October, we see this as a sign that Prime Day Part 2 will be here to stay for the long term.

Amazon Prime for Buyers

If you’ve been eyeing up an expensive purchase, waiting until Prime Day to hit that checkout button could be a great way to save cash.

The Best Prime Day Deals

Amazon normally offers discounts across most of its departments, and that’s what we’ll be expecting to see for Amazon Prime Day 2024.

In July we spotted great offers on household products and electronics, with customers shopping for items like wireless headphones, kettles, and even electric toothbrushes.

In October, customers will expect savings across beauty, tech, small appliances, and more.

Which? has a range of articles on the best Amazon Prime deals 2024.

Amazon Prime for Sellers

Amazon Prime Day is a great opportunity for Amazon sellers to clear their inventory and increase their profit. But it can be quite labour-intensive to prepare for an influx of buyers coming your way.

To help save you time and money, we offer integrated shipping solutions that take 2 minutes to set up but could save you hours of time! And they’re 100% free to use.

How to ship with Amazon with Parcel2Go

Once you’ve got your offers in place for Amazon Prime Day 2026, we can help you with everything you need to know about shipping and delivery.

Sign up to Smart Send for free and link your Amazon account - send in seconds, not minutes.

With Smart Send you can:

• Access exclusive postage rates on top of the cheapest shipping in the UK

• Link your Amazon account alongside an unlimited amount of sales channels

• Easily manage orders with picking and packing tools and returns when needed

• Set up rules to automatically assign courier services to your orders

• Notify customers with a single click

All these features and many more are free to use and could save you bags of time. Smart Send is just one of Parcel2Go’s business shipping tools.

For more tips, see our Amazon UK shipping and delivery guide to find the best parcel delivery options and discover more Amazon courier services.